Privacy policy
In order to give you the best price and product comparison service, ReifenPreisvergleicher.de needs to process personal data. In our privacy policy we explain what information we collect from our users, how we process it, and what we do to protect the integrity of our users.
Introduction
This privacy policy applies to the processing of personal data that takes place within the website of ReifenPreisvergleicher.de. The service is provided by:
Magnan Davide
Via Chiesetta, 24 – 31030 Breda di Piave (TV) – Italy
Magnan Davide is the controller of personal data as described in this policy, unless otherwise stated.
Key concepts
Personal data means information which can directly or indirectly be linked to a living natural person. Examples of personal data include name, address, phone number, and email address. Under certain circumstances, information about IP addresses and your user behaviour when using the Services may also constitute personal data.
Processing of personal data covers all use of personal data, such as collection, exchange and storage.
Controller of personal data means the party which, alone or together with another party, decides on the purposes and means for the processing of the personal data and who is ultimately responsible for ensuring that the processing takes place in accordance with applicable personal data legislation.
Personal data that we collect
To give you an overview of how the processing of data is carried out, we have divided the personal data into three categories based on how they are collected:
a) Personal data that you yourself give us
When you use the Services you might provide us with personal information, for example by filling out web forms, creating a user account, sending messages to our support, or by giving us feedback via our contact forms. Personal data in this category could be name, email address, and other information depending on what you choose to submit to us.
b) Personal data that we collect when you use the Services
When you use the Services, we collect information about your usage, such as which parts of the Services you use, which products you are looking at, and how you interact with the websites that provide the Services. This information can be divided into the following categories:
i. Technical information about your device and internet connection
Through server logs and other tools, we record information about your device, your connection to the Services, and your use of the Services on different devices. This information may include operating system, web browser version, IP addresses, cookies, and various unique identifiers. We use this information in order to, among other things, provide the Services by remembering your settings, and to troubleshoot our systems.
ii. Information about the use of the Services
We collect information about how you interact with the Services, including what you show interest in, what your visit to the Services looks like, and which ads you click on. We also collect information about your visits to the websites where the Services are provided, and how you interact when using these websites.
iii. Cookies and other technologies that store data locally on your device
When you visit websites where the Services are provided, we – either directly or through third parties – use various technologies to recognise and learn about you as a user. For more information about this type of technology, see below under „Use of cookies and other technology“.
c) Personal data from other sources
We may from time to time receive personal data from other sources, that is, personal data that is not collected directly by us from you as a user. Such sources may be advertisers, advertising networks, authorities, or our partners. For example, one of our partners could provide us with information on how you acted after you clicked on a product in the Services. Another example is when our partners provide profiling information consisting of probability-based information about your interests, which helps us optimise our and our partners‘ marketing and campaigns.
Why we process personal data
In order for you as a user to understand why we process personal data, we have chosen to categorise our processing based on its purpose. We process personal data for a number of reasons, namely:
i) to fulfill our contractual obligations,
ii) to comply with legal requirements,
iii) to provide the Services, including customer support,
iv) to analyse the traffic on and to the Services,
v) to be able to show relevant marketing outside the Services,
vi) to send newsletters and similar communications to our users,
vii) to personalise our Services, including our partners‘ advertising, and
viii) to be able to troubleshoot the Services and investigate misuse.
Your rights
As a user, you have a number of rights regarding our processing of your personal data. All rights are not absolute, but some of them may be limited. The rights you have regarding our processing of your personal data are the following:
i) Right to information
ii) Right to register extracts
iii) Right to correction
iv) Right to deletion of you personal data („the right to be forgotten“)
v) Right to limitation of processing
vi) Right to data portability
vii) Right of objection to processing
Contact us
To exercise the rights above or if you have questions about this privacy policy, please contact us via the contact information on our contact page.
Cookie Policy
Introduction
This cookie policy applies to the use of local storage of data and other similar technologies that take place within the ReifenPreisvergleicher.de website. The service is provided by Magnan Davide.
What is meant by local storage of data, cookies and similar technology?
Local storage of data means that data is stored locally on your device (for example on a computer, mobile phone or tablet) via your browser. Local storage of data may, for example, include your user settings, information on how you have used the Services, which browser you use, which advertisements have been shown to you, and how you have interacted on the web pages that we cooperate with.
One type of local storage of data is cookies. A cookie is a small text file that is stored on your device and allows us to recognise your browser. Cookies do not contain any direct identifiers such as name, address, phone number, or social security number. Information stored in cookies needs to be combined with additional information for us to be able to identify users.
We also use other similar technologies such as web beacons and pixel tags. These techniques can recognise cookies and identifiers so that third parties can place cookies on your device.
In this document the term „local storage of data“ is used as a collective term for cookies, web beacons, pixel tags, and other similar technology.
Why do we use local storage of data on our websites?
We use local storage of data for the following purposes:
i) to provide the basic functions of the Services,
ii) to analyse and improve the Services,
iii) to personalise our Services, including advertising, and
iv) to target ads and to create target groups for marketing purposes.
A more detailed explanation of the purposes follows below:
i) To provide the basic functions of the Services
In order for us to be able to offer the basic functions of the Services, we need to use local storage of data. Such functions include, among other things, saving of what choices our users have made, adapting the Services according to the user’s technical conditions, and storing which searches a user previously has made.
ii) To analyse and improve the Services
We collect information about the traffic to and on the Services by using local storage of data. In this way, we can recognise browsers, collect statistics on the use of the Services, and understand which parts of the Services are most interesting for our users.
iii) To personalise our Services, including advertising
In order to adapt the content of the Services according to what our users are interested in, we use local storage of data. In this way, we can remember which products you have looked at and make qualified assessments of what you might be interested in.
This purpose also includes our and our partners’ use of local storage of data on the Services, in order to personalise ads. Through this use of local storage of data, we can get information about how often you have seen an ad, how much time that has passed since you saw the ad, and how you acted after you saw it. The locally stored data helps us build segments and target groups in order for us to target our and our partners’ advertising in an optimal way.
iv) To target ads and to create target groups for marketing purposes
We allow carefully selected third parties to use local storage of data on our users‘ devices for the purpose of targeting ads and creating target groups so that we and our partners can target ads and marketing to our users. The use of local storage of data for this purpose increases the possibility for you to get relevant marketing online. It happens that the third parties who place cookies on our users‘ devices are also able to gather personal data.
How can I manage locally stored data?
You can either adjust the settings in your web browser or use special programs that have been developed to manage cookies. The settings in your web browser normally show a list of all the cookies that have been stored to provide you with an overview and, if you wish, to delete unwanted cookies. Normally you can indicate that you accept storage of cookies from websites you visit or from third parties affiliated to those websites. You can also choose to be notified every time a new cookie is stored. Guidance on how to do this in different web browsers is provided below. Your web browser normally stores cookies in a specific folder on your hard disk, so you can also examine the contents in more detail.
We have also prepared a list of the main forms of local storage of data that are present on our website and more details about their purpose. The list is available below. However, the cookies that are present on the website change frequently, and not all cookies are equally important. We will therefore update the list of which cookies are available regularly.
Furthermore, services are available that have been specially developed to provide users with a fully updated list of cookies and other tracking mechanisms. See for example ghostery.com or disconnect.me.
Presented below is a summary of how locally stored data can be managed in different web browsers. Note that this process may change and that the descriptions given here may not be updated accordingly.
Safari: https://support.apple.com/kb/PH21411?locale=en_GB
Safari för iPhone och iPad: https://support.apple.com/en-ie/HT201265
Google Chrome: https://support.google.com/chrome/answer/95647?hl=en-GB
Microsoft Internet Explorer: https://support.microsoft.com/en-ie/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/en-US/kb/block-websites-storing-site-preferences
Opera: http://www.opera.com/help/tutorials/security/privacy
Overview of the cookies we use
Criteo
Advertisement network.
Facebook
Conversion tracking, retargeting and user behavior analytics.
Google
Conversion tracking, retargeting and user behavior analytics.
Contact information
If you have any questions regarding our use of local storage, you will find contact information to our support on the contact page.